Professor of Pharmacy University of Nebraska Medical Center Omaha, NE
Disclosure(s):
Keith Olsen, PharmD, FCCM: No relevant financial relationship(s) to disclose.
Healthcare professionals often use social media platforms to comment on social, political, and personal information. These platforms can be used to improve or enhance professional networking, education, organizational promotion, patient care, patient education, and public health programs. However, they also present potential risks to patients and clinicians through the distribution of poor-quality information, damage to professional image, breaches of patient privacy, and violation of personal/professional boundaries and may result in personal and professional criticism and harassment. This session will be a pro/con debate asking the question whether or not clinicians should use social media platforms for healthcare advocacy.
Learning Objectives:
Review social media platforms commonly used by healthcare professionals
Discuss the merits of using a social media platform for healthcare advocacy
Identify the personal and professional risks associated with promoting healthcare topics on social media
